Furniture Manufacturing
LIVS
Created a stable flow of sales through lead generation
View caseLogo Book
A logo book is a detailed description of the logo and a set of rules for its use. It describes all the features of the logo – its size, the ratio of the various elements, the color scheme and recommendations for placement. The key principles of logo design that we adhere to are informative, recognizable, unique, versatile, durable.
When a logo book is needed
- Creating a recognizable brand
- Promotion of a startup
- Logo development for a new website
- Launch of a new product on the market
- Company rebranding
- Launch of advertising campaign
WHAT IS INCLUDED IN THE LOGO BOOK
- Logo design
- Alternative variants of a logo
- Rules of the logo use
Stages
How is the process
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We fill out a brief and determine the theme of the logo
At the beginning of each project we interview the client to understand what they need, what they want, why they need it, what they want to get as a result
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Analysis of competitors, the industry
Identification of the main concepts in the branding of the industry
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Shaping the Tone of Voice
Key Objectives: make a statement to consumers. establish an emotional connection with them, to be remembered. increase trust and commitment to the brand.
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We form 2-3 variants
We present several variants of the logo, from which the client chooses the best one
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Drawing the logo in vector format
Preparing the logo formats in svg, pdf, png, jpg for the client
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We present the layout on branded products of the company
(business cards, merchandise, documents, social networks, souvenirs)
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We create recommendations for the use of the logo
Guidelines on the combination of colors, fonts, the correct options for the use of the elements of the logo
As a result, we provide the logo book in pdf format and the logo in all necessary formats.
FAQ
Logobook
What is logobook?
A logo book or branbook is a detailed logo description. It is a set of elements that make your business recognizable among customers. The logo book includes the logo and its detailed description: size, color, resolution, and so on. Along with it, you get logo options that meet the requirements of your site and various social networks. The main task of a logo book is to convey the values, goals and mission of your brand.
Why does your brand need a logo book?
Your business needs to be recognized. Brand awareness is the key to increasing the number of loyal customers who come back for your products and services again and again. Having a logo book will provide your brand with the right attributes for every occasion.
What elements does logobook include?
The logo book includes such elements as the brand name, mission and vision description, logo options, color palette, icons, fonts and their variations. Also in the brand book indicate images-symbols of the brand.
